Gather visitor insights and measure your conversion rates by activating your Google Analytics Measurement ID in Checkout X
How does it work?
You can integrate Google Analytics with Checkout X to track return on investment (ROI) for your online marketing and make data-backed decisions. Google Analytics has a dedicated section for Ecommerce with valuable information such as Conversion rate, Average order Value, and quantity of products sold. Also, the integration works on top of Shopify.
How can I set up the integration?
Connect your custom domain in Checkout X
❗ Important: This step is essential to be able to continue with the Google Analytics setup and be able to track the information properly with the integration, especially with the Google Analytics 4 update. If you don't set up a custom domain, the cross-domain measurement won't work. Learn how to create your custom domain 👉🏻 here.
Activate "Enhanced measurement" and find your “Measurement ID” in your Google Analytics account, following these steps:
- Create or sign in to your Analytics account.
- Go to Admin.
- While using the proper Account and Property, go to Setup Assistant (or GA4 Setup Assistant).
- Open Data Streams.Note: If you are using the old Google Analytics version and don't have the Data Streams tab, then first Create Property by setting a preferred Property name, Time zone, and Currency > click Next > Create. Also, please don't use the advanced options here.
- Choose the Web platform.
- Set up your webstream by adding the website URL and name.
- Enable Enhanced measurement.
- Make sure you are measuring all types of interactions on the website.
- Click on Create Stream. Once the stream is created, you will see your Measurement ID.

Add your Measurement ID at Checkout X, following these steps:
- Copy your Measurement ID.
- Log in to your Checkout X account.